Learn AI by shippingwork that survives review.
Work from a constrained field situation and finish with an artifact another person can inspect: a source ledger, workflow, eval set, approval policy, trace, or release gate.

- TRACKS
- 03 ordered paths
- LESSONS
- 33 case-led builds
- LOCALES
- English + 繁體中文
- PROOF
- Artifacts and checks
Choose a track
Start with the system you need to run.
The marketing path starts from a business workflow. Agent Building starts from system boundaries. Harness Engineering starts from the repository around a coding agent. All three use named scenarios, explicit limits, failure clinics, and production checks.

Operating track
AI Marketing
Build one marketing workflow that can be inspected, evaluated, recovered, and improved in production.

For engineers, technical operators, and AI product owners
Agent Building
Build an agent you can test, interrupt, inspect, and operate.

For software engineers, technical leads, and developer-platform owners
Harness Engineering
Turn a coding agent into a repository system that can understand, verify, resume, and hand off real work.
Roadmap preview
Three paths, one operating standard.
Open any lesson directly, or follow the sequence so each artifact becomes an input to the next build.
AI Marketing
TRACK 01- 00AI-Native Marketing FoundationsFoundation · 70 min
- 01AI Research and Customer IntelligenceLab · 85 min
- 02AI Content OperationsLab · 90 min
- 03SEO, GEO, and AI SearchLab · 95 min
- 04Creative and Performance MarketingLab · 85 min
Agent Building
TRACK 02- 00AI agents vs workflows: earn the loopFoundation · 75 min
- 01LLM APIs and structured outputs: build a typed boundaryLab · 105 min
- 02Tool use and function calling: keep execution outside the modelLab · 120 min
- 03Context, memory, and state: make the job resumableLab · 125 min
- 04RAG and knowledge retrieval: test the evidence layer firstLab · 150 min
Harness Engineering
TRACK 03- 00Diagnose the harness gap: measure before you scaffoldFoundation · 75 min
- 01Write an executable task contract: give done a truth valueLab · 100 min
- 02Make the repository the system of record: give agents a mapLab · 110 min
- 03Bootstrap and isolate the environment: make every run start from truthLab · 120 min
- 04Persist state and hand off cleanly: survive a fresh contextLab · 115 min
Choose by responsibility
Enter through the decision you already own.
Marketer
Turn one recurring marketing process into a measurable, reviewable workflow.
Start the marketing path02Builder
Build tool-using systems that handle bad inputs, denied actions, and recovery.
Start the agent path03AI lead
Set evaluation, permissions, rollout, rollback, and operating ownership before scale.
Review production readiness04Harness engineer
Make a coding agent understand, verify, resume, and hand off repository work safely.
Build the repository harnessFeatured builds
Leave with operating artifacts.
Build a cited market brief
Normalize a fixed source pack, expose conflicting evidence, and verify key claims before synthesis.
Open the lab →Run a content state machine
Move one article through evidence, review, publication, and refresh with observable transition gates.
Open the lab →Evaluate a research agent
Combine tools, state, retrieval, approval, traces, and a cost ceiling against a fixed benchmark.
Open the capstone →Retrofit a brownfield codebase
Build the contracts, state, isolation, rules, evals, recovery, and evidence for a coding-agent task.
Open the harness capstone →Tenten tools and field guides
Use the right asset at the next decision.
The Academy connects existing calculators, model comparisons, playbooks, and delivery methods to a concrete step in the work.
Forward Deployed Marketing
Tenten's field approach to building and operating bounded AI marketing workflows.
Open resourceToolAI model leaderboard
Compare current models, then validate the shortlist on your own task suite.
Open resourceField guideHarness Engineering
The runtime, control, observability, and recovery layer around an agent loop.
Open resourcePlaybookFDM Enterprise Playbook
A decision guide for scope, governance, operating ownership, and transfer.
Open resourceWhen the lab meets reality
Bring one artifact and one unresolved production decision.
We can review the evidence, permissions, evaluator, handoff, and rollback plan before you commit to a larger implementation.